I do love toy stores...I didn't, until I had kids. Yeah, everything is too expensive, everything has a favorite character on it, most of the stuff is designed to make kids sit on their butts all day...
Except for what I bought today. Lorelei got a LeapFrog magnetic letter/phonics thing, with each letter as a magnet (she loves to rearrange the magnets on the fridge anyway) and a little box that says the letter and what sound it makes. She hasn't stopped playing with it. And her little voice is so cute as she sings the Alphabet song.
Isabelle got a "Planet Frog" habitat. It is like the butterfly habitat we got her for Christmas. We send away for leopard frog tadpoles, and we get to watch them grow up!
Yes, sometimes we get them toys that are just for fun (kids gotta play!) but we try hard to enrich them when we can. With Isabelle, we pulled all the stops, reading to her constantly, exposing her to letters, colors, shapes while she was still a baby: She knew the whole alphabet at 18 months, thank you very much.
With Lorelei, things are a little different...the second child sometimes gets the short end of the stick. But she is learning, late or not, and that's all that matters.